The Blanding of America: Why Is Presidential Candidates’ Branding So Dull?

The Blanding of America: Why Is Presidential Candidates’ Branding So Dull? | Adweek. Anuncios

Accenture – How to make your company think like a costumer

http://www.accenture.com/us-en/outlook/Pages/outlook-journal-2012-make-company-think-like-customer.aspx

Why Small Businesses Should Scrap Strategic Planning BY KAIHAN KRIPPENDORFF

http://www.fastcompany.com/1824084/why-small-businesses-should-scrap-strategic-planning

About How Culture Eats and Strategy or Strategy Vs. Culture

Culture Eats and Strategy http://www.fastcompany.com/1810674/culture-eats-strategy-for-lunch Strategy Vs. Culture http://www.fastcompany.com/1817137/culture-vs-strategy-is-a-false-choice

Everything I need to know about startups, I learned from a crime boss

http://gigaom.com/2012/01/07/desantis-startups-crime-boss/

Jack Daniel’s Secret: The History of the World’s Most Famous Whiskey

http://www.theatlantic.com/business/archive/2012/01/jack-daniels-secret-the-history-of-the-worlds-most-famous-whiskey/250966/

The Next Great Generation Of Entrepreneurs

http://www.huffingtonpost.com/2012/01/09/boomers-who-start-businesses_n_1185394.html

Iowa: The Harvard of Coaching “Find the bell cow, and you find the whole herd.”

http://online.wsj.com/article/SB10001424052970204879004577110731460989536.html?mod=googlenews_wsj

The Most Common Strategy Mistakes, Joan Magretta

“The granddaddy of all mistakes is competing to be the best, going down the same path as everybody else and thinking that somehow you can achieve better results.” Michael Porter For more follow the link: http://hbswk.hbs.edu/item/6737.html

Everyday Low Pricing May Not Be the Best Strategy for Supermarkets

Finally, he says, “Price perception is really important. Customers’ sense of how you price merchandise drives foot traffic to your store and takes a long time to build up. Violations of that will be costly in terms of the loss of consumer trust and the expense it will take to reeducate them.” http://www.gsb.stanford.edu/news/research/nair_pricing_2011.html?

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